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Digital Marketing Analytics Consultant job in London at eClerx

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Digital Marketing Analytics Consultant at eClerx

Digital Marketing Analytics Consultant

eClerx London, Greater London Full-Time

Digital Marketing Analytics Consultant

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LOCATION: London, UK

HIRE TYPE: Full-time

EXPERIENCE: Experience in web analytics, data analysis, business consulting, business intelligence, business                                       insights, statistical analysis consulting for a Fortune 500-scale company. Adobe Analytics experience is preferred

VERTICAL: eClerx Digital (Analytics Business Unit)

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Role Summary

As a result of our growth in the analytics, insights & reporting (AIR) practice, we currently have the need for a Web Analytics Consultant to further our growth and maturity in this key domain.  This role is a customer-facing, leadership role intended to bring strategic thought-leadership and analytical rigor to our AIR practice, as well as to provide onshore presence and guidance to our offshore delivery model.

Key Responsibilities

The successful candidate will:

  • Apply their experience and expertise in quantitative data analysis, problem solving, story-telling and the ability to look beyond the numbers and develop deep understanding of how our recommendations impact business objectives
  • Have the ability to perform tasks independently, lead analytics delivery teams, and direct the efforts of junior analytics consultants
  • Own end-to-end management of analytical modeling projects; ensure quality, accuracy, relevance and consumption of analytical results and recommendations
  • Anticipate client’s unarticulated needs and formulate solutions to business issues
  • Contribute to new business pilots/proposals and products/solutions development
  • Most importantly, the successful candidate will be a team player and collaborator within the eClerx community

This role will collaborate across many areas of our business, including service delivery, client engagement, business development, and practice development.  The Analytics Consultant will work with our customers in their offices as necessary, helping to design the best processes and approaches for providing critical decision support capability.  This role is critical to eClerx’ sustained growth and continued success in the AIR domain and across our entire Digital business.

Eligibility Requirements

  • Demonstrated expertise and/or knowledge in Digital Marketing, Channels, Campaigns and related data understanding, Exploratory Data Analysis, Actionable Insights and Recommendations
  • Media background is preferred
  • Good understanding of Adobe Analytics data, application and its interface/workspace for data exploration
  • Experience with SQL, Python and/or R
  • Working knowledge of/experience in visualization tools like Tableau, Power BI and the likes.
  • Demonstrate an understanding of data manipulation technologies & data platforms (based on either prepackaged ETL tools and/or custom programming)
  • Understanding / experience of Machine Learning techniques, Natural Language Processing, Time Series analysis, propensity modeling etc. and their applications is a plus
  • Demonstrate excellent communications skills, both written and spoken, as well as being able to present complex technical concepts to a non-technical audience
  • Demonstrate strong interpersonal skills and a comfort interacting with clients from the C-suite to marketing managers to technical specialists
  • Demonstrate ability to manage multiple priorities and projects, including keeping team to project timelines and expected deliverable quality
  • Have a passion for marketing and the use of analytics, as well as a demonstrated curiosity to learn and ability to teach others
  • Be comfortable working autonomously or with broad guidelines; this role will often be working independently at client offices
  • Ideal candidate will possess strong business acumen and has been in a consulting role previously
  • Client-facing experience in managing analytical projects and teams
  • Experience executing analytics projects in one of the functional areas of company such as Sales & Marketing, Digital Analytics, Customer Experience, Service Support, etc.
  • Strong problem solving and story-telling skills. Proven experience in prioritizing and delegating work to meet deadlines, objectives and quality metrics
  • Ability to prescribe suitable solution approaches with an understanding in limitations of toolsets and available data. Synthesize complex data model results into clear, well-supported and compelling insights and recommendations
  • Ability to develop tangible analytical project roadmaps; communicate project details to clients and internal delivery team via written documents and presentations; communications will range from high level to detailed level depending on need and will take the form of specifications, diagrams, and data/process models
  • Help to identify domain & industry best practices and to leverage the same in our practice
  • Collaborate with Client Engagement Manager and delivery team to identify expansion opportunities within assigned customer accounts; this role does not have a business development requirement, but rather an entrepreneurial mindset to proactively identify unmet and unarticulated business problems while working with the client
  • Minimal travel is required for this role and will depend on client expectations
  • Valid work authorization status in Germany

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Job ID: 75338892