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Tag Implementation Consultant at eClerx

Tag Implementation Consultant

eClerx London, Greater London Full Time
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Tag Implementation Consultant

Location:        London

Hire Type:      Full-time

Department:  Digital

Position Description

Digital Analytics Consultants at eClerx partner with our clients to provide consultative analytics services.  The Consultant is responsible for the end-to-end delivery of analytics projects, having the ability to perform analysis directly and the ability to manage the work of others who are part of the project team. 

Position Responsibilities

In this position, you will:

  • Support eClerx clients as the subject matter expert in the area of digital analytics, with knowledge of tag implementation & management, as well as best practices of conducting detailed analysis to understand customer behavior and improve the performance of various aspects of websites
  • Meet regularly with customers to understand business requirements and to formulate an analytics plan to address the client's needs. Build and present business cases to senior client stakeholders
  • Create technical specification documentation for tag deployment, complete implementation in Adobe, and perform tag audits, and create customer-facing dashboard/reports
  • Leverage data visualization and data storytelling techniques to support providing insights
  • Collaborate with the business development team to pursue new opportunities where your expertise is required

Required Skill Set/Expertise

  • Rich experience in digital marketing analytics, including significant experience in digital analytics implementation through a tag management system
  • Experience translating business strategy and objectives into a plan for data collection, reporting, and analysis
  • Strong understanding of Tag Management Systems, with a preference for expertise using Adobe
  • Experience with implementation of Adobe Analytics and willingness to learn new digital analytics platforms from a data-architecture standpoint
  • Demonstrated a strong understanding of key business metrics & drivers for the typical digital marketing organization, with a preference for experience in the travel & leisure industry
  • Strong communications skills, both written and spoken
  • Must be comfortable working autonomously or with broad guidelines

Eligibility Requirements

  • BS/BA degree or equivalent professional experience required Degree
  • Digital analytics, web analytics, tag management, A/B Testing, business insights, reporting & analytics experience
  • Expertise in Adobe Analytics, JavaScript/jQuery, HTML, and any popular Tag Management System (either Adobe Launch, Tealium, or Google Tag Manager). Adobe stack experience will be preferred

About eClerx Digital

eClerx Digital is a division of eClerx Services Ltd which provides business process management, analytics, and automation services to Fortune 2000 enterprises, including some of the world's leading companies across financial services, cable & telecom, retail, fashion, media & entertainment, manufacturing, travel & leisure, software, and high-tech. Incorporated in 2000, eClerx is one of India's leading process management and data analytics companies and is today traded on both the Bombay and National Stock Exchanges of India. eClerx employs 11000+ people across its global sites in the US, UK, Italy, Germany, and Singapore, along with its delivery centers in India and Thailand. For more information, visit [ Link removed ]

eClerx Digital powers the leading global brand's digital channels with our four key solutions:

  • Creative focuses on large scale post-production up to cutting edge CGI; we provide creative production services to support all ATL & BTL creative assets managed through our FLUiiD4 marketing workflow solution
  • Commerce & Campaigns focus on our clients’ Omnichannel digital operations, including web operations, conversion rate optimization, site merchandising & e-commerce operations, campaign operations, and system re-platforming
  • Analytics, Insights & Reporting focuses on the full spectrum of data analysis from the web and social analytics to more advanced predictive analytics and big data all underpinned by a strong business intelligence and visualization team
  • Data Management focuses on all facets of data acquisition, integration, normalization, and quality across all data sets (customer, product, supplier, partner, sales, transactional, etc.), as well as Master Data Management and data governance/stewardship

eClerx is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.

 

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Job ID: 5451208